Roundhouse Agency
Roundhouse Agency

Leatherman

Tread

Roll up your sleeve and get to it with the multi-tool that’s always on hand.

To mark the launch of the first "wearable" multi-tool, Leatherman asked us for a globally-relevant campaign to support the creation of their new product category. We gave them "Always On," with messaging, art direction, microsite development, video concepting and production, PR kits and more. Through impactful creative, and by tactically selecting editors and publications in fashion, tech and culture, “Always On” generated impactful coverage with a zero media spend.

Leatherman Campaign R8 C1 V2
Leatherman Campaign R8 C2 V4
Tread Detail1
Tread Detail2
Tread Product1
Tread Product2

Services

Art Direction, Audio Design, Campaign Development, Campaign Planning, Color Grading, Content Strategy, Copywriting, Creative Direction, Editing, Music Composition, Photography, Retouching, Social Content, Social Strategy, Storyboarding, UX/UI, Videography, Web Design

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