Campers chill and charge at Camp Flog Gnaw 2018.
Create an activation to help Mophie connect with the unique audience at Tyler, the Creator's Camp Flog Gnaw festival.
These artistic attendees are used to festival life, don’t like being marketed to, and have largely grown immune brands attempting to impress them.
Create an inviting installation piece that acts as a functional spectacle. This kind of immersive destination will win the favor of festivalgoers and find its way onto their social channels.
We built an electric backyard garden that boasted a giant glowing treefort, comfy seating, phone-charging barbecues and flowers. It was a peerless and packed power-up lounge for campers looking to be dazzled while they chilled and charged.
Brand Activation Design,
Easy Doesn't Chapter 2
Merrell Social 2022